When planning how to market online, companies have a few different options. Two major ones are search engine optimization (SEO) best practices and pay-per-click (PPC) advertising. When used in tandem they can be advantageous because they help with paid and organic...
![How PPC and SEO Can Work Together to Improve Spend and Visibility](https://www.wtmdigital.com/wp-content/uploads/2020/01/Data-Studio-R_BLOG.png)