Single Page Applications (SPA) have grown in popularity in the last couple of years with developers for new web applications. AngularJS, ReactJS, and BackboneJS are the most popular JavaScript (JS) applications building SPA. Aside from it being a new toy for web...
Google, Bing and Facebook have become increasingly "agency friendly" in the past five years, and are now catering more to the wants and needs of digital marketers who manage multiple accounts. As of January 2017, Amazon has not yet filed in line, making agencies find...
Despite the continuous evolution of where and how consumers search for answers to questions, products, and services; the act of search continues to increase. Fueled by constant connectivity, we’ve learned to answer our queries by turning to a machine based answering...
Last year shoppers spent nearly 4.5 billion dollars online on Thanksgiving and Black Friday, according to data from Adobe. It’s nearly that time of year again, and marketers across the globe are making their PPC to do lists, and checking them twice. Most likely, all...
If you are advertising on Facebook, then you are probably familiar with the platform’s “custom audience” feature. Until recently, this option presented three choices for creating a custom Facebook audience: Customer File Website Traffic App Activity But for those of...
Working with an agency to create a new website can be a daunting idea. But if you follow a clear website design and development process, it doesn’t have to be stressful. WTM Digital is constantly working to create and refine our process, so I wanted to review the...
Whether you made the decision to take your business to the next level by hiring an agency partner, or you are looking to move from a previous partner to a new partner, you want to maximize what you get out of that relationship. Whether it is a trove of new ideas, an...
Google released Expanded Text Ads (ETAs) in July of this year. ETAs will soon be the standard text ad format, so it's important to get ahead of the curve and start implementing ETAs now. One Advantage of ETAs are that they allow you to add more text than before. This...
When a Marketing Manager, Consultant, Agency, or other party says the words 'Content Marketing' to the C-Suite, they usually think of the work that Red Bull is doing, or GoPro, or Marriott, or even the recent work by Mondelez to become a media company. Joe Pulizzi and...
Every single website needs Google Tag Manager. Stop reading this article right now and install Google Tag Manager, or better yet, call us and we’ll help you. Here’s why. No matter what your industry, vertical, or niche is, you probably have a website. You use this...